"What is Your Why??"

You've probably been questioned about this more than once and I find it hard to recall how long it took me to truly figure out what that question meant.

You see your why is what inspires and really pushes you on.

If it's strong enough, you will do whatever it takes to achieve the success that you want for yourself.

Likewise if it's not strong enough, this business is so unrelenting that you will become one of the many who fall by the wayside.

When you're new to online marketing it's easy to get absorbed by the idea of making a lot of money and that's a factor that not many of us don't think of as one part of our rationale for getting involved in this business. Yet that aspiration alone will not be enough to sustain you and keep you picking yourself up, brushing yourself off and moving forward when the going gets difficult..

Your why has to something inside you, for it to push you hard enough to keep driving you onwards when all you want to do is sit in the corner and lick your wounds, it has to be an issue that you get real emotional about in it's own right, something that makes you feel exceptional regardless of whether you have enough money to eat that day.

Finding your why is what helps you to stop chasing others and start pulling them to you, when you discover what makes you act, what really motivates you and you harness that, others relate to the confidence and the increased self awareness that fosters and they start to be drawn by that certainty.

When you first started out, were you told to draw up your warm list and approach them (family, friends, work colleagues), that's desperate, and it's a certain way to get those people turned off and avoiding you. Sure if you're really lucky you may have several people on that list who are excited and willing to do whatever it takes, but in all honesty, aren't there far more people on that list who switch off as soon as you start talking about your company? Learn to avoid them before they start to avoid you and think of you as the guy or gal that they least want to be around.

It's vital for you to take control of the situation if you want to stop chasing & start attracting prospects to you - make a conscious choice to spend time and energy on people who want to move forward with you rather than those who require so much help to take a step or two that they draw you backwards constantly.